A/B Testing

Avatar

By Giancarlo

updated 6 months ago

This feature is only available on our Premium Plan and higher.


Overview

The A/B Testing feature allows you to tweak and optimize your promotions to improve overall performance. You can create and test multiple versions of a promotion and discover which versions bring the highest conversion rate.

So what does this mean?

Once you create a promotion, you can then create multiple versions of that promotion and change any variables you want. You can then split traffic between the variations you created, and the one that gives a higher conversion rate is the winner.

Usage

Watch the video below for an overview on how to start running A/B tests:



Test Variables

We currently allow you to change the following variables when creating an A/B Test:

  • Title
  • Description
  • Form Fields (add or remove any fields on the entry form)
  • Images (add or remove any images, or show no images at all)
  • Themes (change theme colors, button colors, and more)
  • CSS (use different versions of custom css)
  • Language (change any of the text on the app)
  • Formatting (change form widths, button colors, image placements)

We're here to help

If you have any further questions, please start a Chat. Just "Click" on the chat icon in the lower right corner to talk with our support team.

Did this answer your question?